Sit down with Gentle Habits’ Founder Sophie, Troye and the TSU LANGE YOR team to explore the inspiration behind the collaboration.

What brought Gentle Habits and TSU LANGE YOR together?

Troye had been burning Gentle Habits incense at home for years before the collaboration was even on the table. When TSU LANGE YOR began exploring incense, Gentle Habits felt like a natural choice, local, considered with deep product knowledge.

When the team connected with Sophie, the conversation came together easily. Both brands share such an appreciation for Australian creativity and the idea that fragrance can become part of the way we experience a place.

Both brands draw inspiration from place. How did that shared perspective shape the collaboration?

For Gentle Habits, place has always been central to the way its incense is conceived. Many of its blends are inspired by landscapes, and the memories and the heritage associated with them.

TSU LANGE YOR approaches fragrance with a similar sensibility, with locality, Australian manufacturing and creative collaboration informing its work. 

YALLINGUP became the meeting point: a small surf town in Western Australia that, coincidentally, holds childhood holiday memories for both Troye and Sophie.

So why Yallingup?

Yallingup is where Troye spent his childhood summers—a small surf town in the south of Western Australia. The scent renders that memory quite literally: eucalyptus, cedarwood and sandalwood, cut with the sweetness of ice-cold pineapple cordial, which is exactly what was being drunk on those trips. It’s summer in south-west WA, burned slowly.

Take us to the moment—you’re lighting YALLINGUP. Where are you, what surrounds you and how does it feel?

Troye: “At home, usually with a door or window open—the smoke needs somewhere to drift. What comes off first is the eucalyptus and warm timber, then that cold pineapple sweetness underneath. To me, it feels like hazy heat and salt-dried air, the end of a summer day when everyone has come in from the water and slowed right down.”

How do you hope people weave Yallingup into their own everyday?

Sophie sees incense as something that invites a more deliberate pace. Burning incense creates a moment in time—something to light while reading, opening up the house in the morning or winding down in the evening.

The hope is that YALLINGUP becomes part of those everyday rituals, while taking on a different meaning for everyone who brings it into their home.

When do you find yourself reaching for Yallingup most?

Troye: “When I’m homesick in LA and wanting a reminder of (Australian) summer.”

What memory does this scent unlock for you instantly?

Troye: “Time with family in south-west WA, sculling ice-cold Cottee’s cordial on a very hot day.”

Tell us about the incense holder—who did you collaborate with, and what was the inspiration behind the design?

Designed in collaboration with Joel Adler, TSU LANGE YOR’s Head of Design and a frequent creative collaborator, the holder takes inspiration from the wave like patterns of drifting smoke.

Its gently rocking form translates that movement into a tactile, sculptural object. Hand-cast in stainless steel with a buffed finish, it introduces a playful, almost meditative interaction to the ritual of burning incense.

The holder and incense were conceived as a set from the beginning, with each designed to complement one another.

What inspired the design of the box (colours, textures, overall feel)?

The wordmark is built from the landscape itself—the letters of YALLINGUP are formed as references to native leaves, fronds, petals and seed pods, the kind of things you’d pick up off the ground on the walk down to the beach. 

Who is the first person you’d gift this to—and why?

Troye: “Probably my Mum. She was the architect of those holidays down south and takes so much pride in her home today. She’s always burning something from TLY at home, and I can picture our holder rocking back and forth with a stick of Yallingup gently burning in her home for many years to come.”